News Release: 11/13/2024

Sandra Hawes Joins West Hartford Fellowship Housing as Director of Community Engagement
 
West Hartford, CT - West Hartford Fellowship Housing (WHFH) is excited to announce the appointment of Sandra Hawes as the new Director of Community Engagement. With over two decades of experience in the senior housing sector, Sandra brings a proven track record in marketing, fundraising, and customer relations to the organization.
 
In her most recent role as Director of Marketing & Branding at Andrus on Hudson in Hastings-on-Hudson, NY, Sandra led comprehensive market analysis initiatives that optimized brand visibility and customer engagement. Her strategic oversight of traditional and digital marketing efforts, including website and social media management, has significantly increased brand awareness. Notably, she successfully executed a rebranding initiative that revitalized the organization’s identity and market positioning.
 
Sandra will concentrate her efforts on fund development, marketing, and enhancing resident life through new programs and services. "Sandra's expertise within the senior housing sector aligns perfectly with our mission at WHFH," said Mark Garilli, Chief Executive Officer of WHFH. "We are confident that her innovative approach and extensive experience will not only enhance our outreach and service to the community, but this new role will also support our growth through this new development and beyond."
 
Throughout her career, Sandra has consistently demonstrated her ability to achieve and maintain full occupancy rates while enhancing customer satisfaction. Her previous positions, including Director of Independent Living at Fairview, the Oddfellows Home of Connecticut and Director of Marketing & Sales at Middlewoods of Farmington, underscore her commitment and passion to excellence in customer service and strategic marketing.
 
Sandra holds a Bachelor of Science in Business Administration with a focus on Marketing and a Bachelor of Arts in Foreign Languages from Stonehill College in Easton, MA.
WHFH provides affordable housing options and supportive services for seniors and individuals with disabilities. With Sandra's leadership in marketing and fund development, the organization aims to further strengthen its brand and mission to enhance the lives of those it serves.
 
For more information about WHFH or to welcome Sandra, please visit whfh.org or contact SandraH@whfh.org.
 
About West Hartford Fellowship Housing
WHFH is a non-profit provider of affordable housing and related services for the elderly and adults with disabilities. For more info or to welcome Sandra, please visit whfh.org or contact SandraH@whfh.org.